Saturday, 16 July 2011

Five common cover letter mistakes


With every resume submission, you should have a cover letter that accompanies it and presents you as a positive and qualified candidate for the job. A cover letter should highlight areas of your resume which promote your professional experience, and should address any questions an employer may have about hiring you for the job. There are five common cover letter mistakes outlined below that you must avoid in order to get through the first round of resume review and move one step closer to getting the job that you want.

1. Addressing the cover letter using a generic greeting, or misspelling the name of the personal contact or the company. The address line is the most prominent part of the cover letter; it should be included even if the cover letter is sent via email. Generic greetings are not favored; they make it seem like you have a template for your cover letter and you simply send it to all employers you are interested in working for. Do the research and find out who the appropriate contact is for the cover letter. However, make sure that they name and the company name is spelled correctly. If your address line contains errors, your cover letter is likely to never make it to the hiring manager.
2. Telling the company what they can do for your career. Simply stated, employers care about your qualifications and what you can do for the company. Do not spend your time telling the company how working for them can be great for your career. While that could be true, it certainly is not what the employers want to hear. Your potential employers want to hear how you can benefit their team; they want to know what you can bring to the table that is innovative, and focused on results. Make sure that your resume lets your employer know just why you are the best candidate for the job.
3. You re-state your resume. Do not go over the information that is in your resume in your cover letter. Your cover letter is meant to entice, and provoke the employer to review your resume in great detail. Re-stating the information in your resume doesn’t address what the employers want to know, which concerns reasons why you are the best candidate for the job. Highlight certain areas of your resume but do so in the context of your career goals and how such qualifications benefit the company.
4. Starting every sentence with “I”. While your cover letter is about you, starting each sentence this way will make your employer believe that your communication skills are not up to the level of your professional background. Discuss your qualifications, your goals and what you bring to the table in terms of the company, and your professional attributes.
5. Asking the employer to call you at their convenience. The most generic closing statements in cover letters ask the employer to contact you at their convenience. If you are truly excited about the opportunity with the employer, you won’t want to wait for them to call you back whenever they feel like it. What you should do instead is let them know when you want to follow up – and then do follow up. Close your cover letter by letting your potential employer know that you will contact them, as well as the manner in which you will do so. This shows your interest, and your take-charge attitude.

Addressing the cover letters – avoid these three major mistakes


Many professionals spend hours writing and re-writing their cover letter. With each resume submission, we tend to revise our cover letter to make sure that it is personalized for the position we are applying for. While we spend so much time on the content of the cover letter, we seem to disregard a very important and prominent area of the letter – the address line. Most mistakes in the cover letter are made in the address line. This is very problematic as this is the first piece of information that the potential employer sees on your resume. If mistakes are made in the address line, it is likely that the potential employer will discard the letter and you will lose an opportunity to be considered as a candidate for the job that you want. The following three mistakes are most common in addressing the cover letter and should be considered before your cover letter is sent to the employer:

1. Not addressing the letter to a person. This is a big mistake in the world of cover letters. Generic greetings, such as “To whom it may concern” or “Dear Human Resources Team,” are not favorable. If the job description or posting does not include the contact person, you will need to do some research to find out who the appropriate contact is for the job you are applying for. Additionally, avoid addressing the letter to a job title. Call the organization and find out who is the hiring manager or the recruiter for the job, and address the letter directly to them. In case it is impossible to find out who the appropriate contact is, it is often recommended that you leave off any generic greetings and simply begin the cover letter.
2. Misspelling the name of the organization. Even if you are addressing your cover letter to a specific person, you will still need to include the name of the company and their address. Always make sure that the company name is spelled correctly. Hiring managers and recruiters know from experience that misspelling the company name is a common mistake, but it’s the easiest one to avoid. Triple-check the company name on your cover letter. If your potential employer receives the letter with the incorrect company name, your letter will never make it past the first person who receives it.
3. Your first sentence doesn’t explain why you are contacting the company. This is a common mistake as many people assume that stating that you are contacting the company regarding employment, as you are including your resume, is unnecessary. However, this is not the case. Let your potential employer exactly why you are contacting them; state the title of the job you are interested in, and how your qualifications make you an ideal candidate for the job. Your first statement needs to be straight forward, energetic, and positive, and it should invite the employer to read through the rest of the cover letter. Bland and generic opening statements will result in disinterest on the part of your employer, and your resume will not get pass the first review.

Importance of honesty and originality in the world of resumes


Your resume, in addition to listing your professional experience, education and qualifications, is a reflection of who you are. When you take the time to compose your resume well, make sure that there are no errors or gaps that would raise questions, and highlight the qualifications that present you as the best candidate for the job, you show your employer that you are a polished, detail-oriented professional. In addition to having your professional life presented in the best light, you want to make sure that your resume and your cover letter showcase your ethics and your sincerity. This is a difficult task, as it is hard to convey honesty and your good intentions in a form letter and a resume. But many employers hold a strict no tolerance policy against dishonesty. Thus, you have to take extra care in making sure that all of the information on your resume is authentic and truthful. Intentional lies on a resume are not acceptable. However, there are certain areas of your resume may cause you to unintentionally list incorrect information. Pay attention to the following aspects of your resume to assure that you don’t find yourself appearing untruthful to your potential employer:

Why you need a resume even if you own your own business


As a business owner, you may think that having an up-to-date resume is not as important as it would be if you were actively seeking a new job. However, having an updated resume is critical for any professional, even if you are not looking for a job. Small business owners should have an updated resume in order to be able to share their professional experience with potential investors, vendors, clients, etc.

If you have a viable business idea and are looking to start your own business, it is important that you have a very well written, polished, professional resume. You will need to use your resume, along with your business plan, in order to gain investment opportunities for your business and gets started. Your resume should be written as if you are applying to be a business owner of the organization you wish to start. While this may sounds silly, as you would of course be working for yourself, it is important to show your investors that you have professional experience to run the business you are proposing. Your qualifications, career goals, education and prior experience should all be aligned with your business venture.

Once you have started your own business, you will come in contact with vendors, independent contractors, and clients who will want to know what you are about before they decide to do business with you. While you can promote your business through a web site, or other advertising mediums, if you are new to what you do, people will want to know about you. To help assure then in your abilities, you can use a resume to let them know of your qualifications. You can use the same resume for your vendors or clients as you used you’re your investors. Keep in mind that any financial goals pertaining to the business, that may be necessary for your investors, should never appear on the resume or personal letter you send to your clients or business partners. Your professional summary should be changed to show how you would service your clients or your vendors; a statement about client satisfaction would be necessary in a resume you are to share with your clients, for example.

Additionally, as a small business owner, you may have an opportunity to branch out into another business, start a new location of your existing business, partner with another company, or even have an opportunity to go work for a larger company in your field. In each of these scenarios, you may need an up-to-date resume highlighting your professional and entraprenureal experience. It is best to have a prepared resume, and keep updating it or customizing it for specific audiences as necessary. Avoid finding yourself in a position of not having a resume when requested, or having to develop a resume from a blank page in a short period of time. This exposes you to appearing unprofessional, and not representing yourself or your business in a professional and serious light. Thus, you will want to have a well-written and a well-formatted resume even if you own your own business; marketing yourself well, in addition to marketing your business well, will assure your success as a business owner.

Reviewing your final resume - what to look for and who to ask for help


One of the most commonly made mistakes in resume writing that many professionals make is not taking the time to proofread the document before sending it to the potential employer. While writing a resume is a time consuming process, not reviewing your final document with fresh eyes may cause your resume to end up in a recycling bin. To assure that all your efforts are not wasted, make sure that you take the following three steps to assure your resume is in top shape before it reaches your potential employer.

1. Proofread the content for grammar and spelling mistakes. This step is the most critical in the resume review process. It is often hard to catch composition errors after you send hours writing and re-writing all parts of your resume. There are two ways to catch these errors: ask someone else to proof your resume, or give yourself time between writing and reviewing your resume. If you ask a friend or a family member for help, make sure that their strengths include spelling and grammar; they should be able to edit your resume for content and consistency in style. Asking others to review your resume, however, should be done with parameters. For example, let your friend know what you are struggling with, so that they can help you address those concerns. Because personal preferences can come into play when you are discussing resumes, make sure that the changes you make are the kind you are comfortable with in terms of content. Another step in proofreading, which should be thought of as a must, is stepping away from your resume for a day or two, and coming back to it for a final review. This gives you some space from the content, and will allow you to review for grammar and spelling errors with fresh eyes.
2. Print our and email your resume so that you know what your potential employer will receive after you submit your resume. Make sure to print your resume from the file that you are emailing to your employer. Make sure that the margins are set properly and are not cutting off any content. Look for spaces, and adjust the text in case of any large gaps on the paper. E-mail your resume to a number of your friends; have them open the file and let you know how it appears on their screen, as well as how it prints out. Addressing any formatting issues before your resume reaches the employer is ideal, so doing a couple of test runs will only assist in developing a winning final resume.
3. Compare your resume to the job requirements, and make sure that all requirements are addressed in either your resume or your cover letter. Essentially, review what the employer is looking for and make sure that your resume addresses all of their needs. When your potential employer receives your resume, they will look for key terms from their job description in order to match your qualifications to their available position. If possible, use some of the same terminology on your resume as the employer used on the job description. This will let the employer know that you are in synch with their needs, and make them more interested in you as the ideal candidate for the job. Ask one of your friends to review the job description and your resume as well, and give you their impression on how well the two match.

Poorly written or formatted resumes let your employer know that you don’t pay any attention to detail. Taking the extra time to do a final review of your resume is the key to getting employer’s attention and getting the job you always wanted.

Resume tips for health care professionals


As a health care professional, creating a resume for your field is somewhat different that all other corporate professional resumes. There are certain elements of professional experience and education that play a significant part in the health care industry and make a difference in attracting the employer’s attention. Therefore, to compose a winning resume as a health care professional, you will need to consider and include the following information:

- Indicate how many patients or clients you have taken care of. Whether you are a nurse in a large hospital, or manage financial accounts at the small doctor’s practice, it is important to indicate to your future employer how many people you have dealt with on daily basis, and how you have addressed any concerns that arise from taking care of people in sensitive situations.
- List all of the training that you have acquired, beyond your education that makes you qualified for a specific area in the health care industry. Beyond the training you have completed that is job specific, consider listing any other training in management, communications, ethics, etc. While this type of training may not be required for the job that you are seeking, it does show your employer that you have transferable skills and that you are interested in understanding the broad aspect of the industry.
- Certifications and licenses are a critical aspect of the health care industry. Make sure that you list all your licenses, and their valid dates. Additionally, consider any programs, continuing education courses, or government regulations that you are compliant with; all of these items should be included in your resume. Not only do they highlight your qualifications, but also provide assurance to your potential employer that you meet all the requirements of the city, state and federal agencies in order to be employed in your field.
- Your professional summary must list a clear professional goal. It is important that you demonstrate to your employer that you have a vast knowledge of the health care industry, and that you have a career path in mind. If you are new to health care, use the professional summary to highlight your education and practical work that qualifies you for the position you are seeking.
- Use industry jargon, but exercise caution. Don’t try to replace certain medical terms with common phrases. Feel free to demonstrate your knowledge of the field by using terminology that is specific to health care. However, don’t over use the same terms, or phrases, and don’t use jargon excessively. While you want to give an impression that you know what you are talking about, you don’t want to overuse jargon and turn off the recruiter that may be the initial contact for your resume review.
- Technical skills are necessary, and therefore, you should list them on your resume. Indicate your skills in specific software programs, and don’t be shy about making your computer literacy known to your employer. Health care industry relies heavily on technology and employers actively look for candidates with specific computer skills. Make sure that your resume clearly outlines your technical qualifications.

Tips on listing certifications and licenses in your resume


Your resume is a compilation of your professional life; from your education to summer internships, from publications to technical skills, it is critical that your resume includes anything that would help you get the job that you are interested in. Most professionals make a mistake of focusing on experience and education only. As a result, they disregard any additional information, such as certifications they have in their field, that would enhance their qualifications and assure that they stand out from the competition.